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Why NetSuite ERP is Perfect for Sporting Goods Retailers

sporting goods retailers

To survive and thrive in today’s competitive economy, sporting goods and outdoor retailers must adapt to changing market conditions. More than ever, retailers need to provide a seamless and personalized omnichannel shopping experience on the front end, while ensuring their business processes are managed effectively on the back end.

sporting goods and outdoor retailers

That’s why thousands of sporting goods and outdoor retailers have turned to NetSuite ERP for a reliable business solution. Compared to legacy or on-premise IT systems, NetSuite ERP provides some key competitive advantages that enable sustained growth. Here are some major NetSuite benefits that can help your sporting goods store ascend to new business heights:

Manage Your Business on a Single Platform

NetSuite’s cloud-based platform offers a single solution for your business processes, including financials, inventory and order management, CRM, and POS. Unlike using legacy ERP, order management, and CRM systems built before the Internet, NetSuite ERP provides a single view of the customer across different channels and enables an omnichannel customer experience.

With real-time data and insights on inventory planning, sales, margin, and revenue, your company can make smart, data-driven business decisions. That way, you can focus on delivering a customer-centric commerce experience rather than juggling different ERP systems.

Gain A 360-Degree View Of Customers

With NetSuite, there’s no more guesswork when it comes to customer information. Retailers have a complete 360-degree view of their customers, enabling them to gain insight into customer behaviors and preferences. Along with a single, real-time view of customers, NetSuite also provides up-to-the-minute analysis of sales performance trends.

The reporting insights your business can gain with NetSuite are immeasurable. Your entire team has access to the same information in real-time, which ensures different departments stay connected. Plus, with a complete picture of the customer, it’s easier to make critical decisions to drive better customer experiences and leverage more effective sales tactics.

Streamline Inventory and Order Management

With real-time visibility into sales orders across channels, inventory, and customer information, NetSuite increases your shipping and fulfillment accuracy. Even with thousands of products with their own SKUSs, multi-location inventory management gives you precise control and insights into your stock.

sporting goods retailers

A better inventory and order management system also streamlines transactions with manufacturers. The result is being able to ship orders faster, even if your business processes a high volume of orders. Furthermore, more efficient order processing and shipping mean you need less full-time staff on hand. 

Enable Flexibility and Scalability

With the mobility of a cloud-based ERP software, you can decide when, where, and how you manage the business. NetSuite can handle all of your business processes, including CRM, financials, inventory management, order fulfillment, and sales (both in-store and eCommerce).

By centralizing all your business data on a single integrated platform, NetSuite enables you to scale up your operations quickly. And unlike clumsy on-premise solutions that are highly manual and rigid, NetSuite is a platform that can grow with your outdoor and sporting goods company for years to come.

Reduce IT Maintenance Costs

Despite their limitations and drawbacks, many businesses are still relying on expensive and on-premise IT systems. Not only do these businesses face significant challenges in maintaining and upgrading their on-premise software, but their outdated system also leads to higher support costs. 

With an integrated and end-to-end ERP solution, you can eliminate IT headaches, manual data entry, and unnecessary costs. NetSuite’s “anywhere, anytime” cloud-based approach to business management cuts down the need to maintain a complicated IT infrastructure with servers, security risks, and backups.  

How We Can Help:

Even with an award-winning ERP solution like NetSuite, you still need a knowledgeable team to implement it. That’s where we come in. As a NetSuite Partner with over 35 years of collective experience, Kodella knows what it takes to deliver a complete, end-to-end ERP solution tailored to the needs of outdoor and sporting goods companies. Contact our team now!

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